News Detail:Apple will sell films on the day of their DVD release

Apple will perhaps revive the market for video on demand. Thursday, the maker of computers and the first merchant dematerialized music in the world has announced that he would introduce a rental service and selling films at the same time of the release of the film on DVD.

In a statement, the firm announced that Apple has signed agreements with major Hollywood studios (20th Century Fox, Walt Disney, Warner Bros.., Paramount Pictures, Universal, Sony, Lionsgate, among others) in addition to news that catalogues.

To read these films via download iTunes platform, it will have a Mac or PC, a video iPod or Apple TV.

For now, this system is reserved solely on the American continent, for a price ranging from around 3 dollars for a rental, about $ 14 for purchases.

Already available, recent films like "American Gangster", "Juno", "Cloverfield" or "There Will Be Blood."

Besides competing with illegal downloads of films and pirated copies of DVDs, Apple hopes to succeed with the same success that he has succeeded with music, its 4 billion of securities sold, not only USA, and integration between the platform reading / purchase iTunes and readers.